We were approached by Flugger with the task of presenting their color palette in realistic environments. Our previous experience in the architectural field turned out to be very helpful. We have already seen hundreds of similar visualizations by both Flugger and their competition, so most of our research was already done.
From the very start it was obvious to us that the main heroes of our visualizations had to be the colors, and more specifically, the walls that presented them. The scenes had to be aesthetic and eye-catching, but at the same time they could not take away the attention from the advertised product.
Finding the balance was the main challenge here, but our approach and perspective made everything much simpler than initially expected. To us the whole scene, furniture, lamps, plants and so on, became just the frame composed around our main hero - the walls.